The question, not the guess
We start from what buyers search in your category, not from what sounds nice in a meeting.
Search content
Get found when
Get found when
they start looking.
Articles and collection pages built around the questions your buyers already type, written about the products you actually sell. This is the work that catches demand instead of renting attention.
Written about your products
Checked before it publishes
Kept current as stock changes
The difference
Social gets attention. Search catches demand.
Someone scrolling can ignore you forever. Someone typing a question into a search bar is already looking for an answer, and often already willing to buy it. That is a different job from posting, with a different amount of work behind each piece, which is why it is priced on its own.
- ✓ Social is a weekly rhythm you have to keep feeding
- ✓ Search is a compounding asset: slower to build, then it keeps working
What you get
What you actually get.
Five things, in order, each one part of the same job.
One piece, one job
Each article answers one query properly, with the products that answer it linked where they belong.
Collection pages that sell
Heroes and copy for the category pages, which are the pages that convert once someone arrives.
Checked before it goes live
Structure, links, product references and accuracy are checked before publishing, not after.
Kept current
When a product sells out, the reference is rewritten and a replacement is suggested, so old posts do not send people to an empty shelf.
Not a content calendar
There is no quota of posts to fill. Every piece exists because a specific question has demand behind it.
Book the chat →
Accuracy
Built on real output.
We are not going to show you a wall of logos or invented case studies. The examples on the homepage are real pieces from real catalogues, and on the call we will show you the working end to end: the question, the article, the products, and the page it feeds.
Sold out is handled
Old content does not rot.
A product goes out of stock, the article that recommended it is flagged, the reference is rewritten, and a replacement from your catalogue is suggested. Old content sending people to an empty product page is one of the quiet ways a store leaks sales.
Pricing
Search content from $549, or included from Growth.
Articles and collection pages take more research and writing than a post does, so they cost more credits. They are part of Growth and Scale, and you can take them on their own if you are not running social yet.
Search content on its own
From $549 a month.
- ✓ Three search articles and one collection page a month
- ✓ Written around products you actually stock, so the shopping intent lands on the right page
- ✓ Internal links, a read-through and a check for out-of-stock products before anything publishes
- ✓ A monthly note on what published and what it is doing
- ✓ No rank or traffic promised. We promise the work and the reporting
Included from Growth
$749 gets you both.
Growth includes 24 posts, 4 carousels and 3 search articles for $749 a month. Social and search bought separately come to $898, so if you want both, Growth is the cheaper way to get them.
See all three plans →
Questions
Fair questions.
The honest answers, including the ones that cost us the job.
How long until it works?
Months, not days. New pages usually take a while before search engines trust them, and competitive categories take longer than quiet ones. We would rather tell you that now than sell you a date we cannot hold.
Who writes it?
We do, from your catalogue and your tone. Every piece is about products you actually sell, which is also why the shopping intent lands on the right page.
Do I need a blog already?
No. If you have one, we work inside it. If you do not, we set the structure up as part of the work.
Can I buy this without social content?
Ask on the call. It is designed to sit alongside a social engagement, and if your store is not ready for search yet we will say so rather than take the work.
What happens to articles about sold out products?
They get flagged and rewritten, and a replacement product is suggested. Old content sending people to an empty product page is one of the quiet ways a store leaks sales.
Find out what your buyers already search.
On the chat we will show you the queries in your category, and which ones your store could realistically win.